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5 trends that could affect medtech in 2018

March 9, 2018 By Chris Newmarker

1. Consumer-focused decentralization

Early Metrics consumer decentralization medtech

[Image courtesy of Early Metrics]

The health industry has gone through three eras of evolution: firstly, the era when doctors and integrated delivery networks (IDNs) were the target customers, followed by the era when payers (insurance companies) were the target audience. We are now in the third era – the consumer era.

Whether it’s online shopping for the best health-related gadgets or using self-diagnosing equipment, patient empowerment is dictating future innovation.

The main reason behind this is a transformation of cultural mindset, even beyond the influence of commercialized technology. Technology is an innovator, not the root cause. Millennials have been exposed to greater awareness campaigns and worldwide disasters that have increased their propensity to take ownership of their own physical and mental healthcare needs.

The swarm of wearable sensors are pushing companies to develop ever more powerful technology. Whilst professional clinicians will continuously remain the operators and curators of our healthcare requirements, companies are now more and more engaging directly with patients, compelling them to innovate quicker towards that end.

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  • Home
  • Medical Device Business
    • Mergers & Acquisitions
    • Financial
    • Regulatory
  • Applications
    • Cardiovascular
    • Devices
    • Imaging
    • Implantables
    • Medical Equipment
    • Orthopedic
    • Surgical
  • Technologies
    • Contract Manufacturing
    • Components
    • Electronics
    • Extrusions
    • Materials
    • Motion Control
    • Prototyping
    • Pumps
    • Tubing
  • Med Tech Resources
    • Subscribe to Print Magazine
    • DeviceTalks Tuesdays
    • Digital Editions
    • eBooks
    • Manufacturer Search
    • Medical Device Handbook
    • MedTech 100 Index
    • Podcasts
    • Print Subscription
    • The Big 100
    • Webinars / Digital Events
    • Whitepapers
    • Video
  • 2022 Leadership in MedTech
    • 2022 Leadership Voting!
    • 2021 Winners
    • 2020 Winners
  • Women in Medtech