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9 lessons in crisis management from Stryker CEO Kevin Lobo

January 5, 2021 By Tom Salemi

Patients and policy — not politics

The national election didn’t create new challenges for Stryker, according to the CEO, who said managers and employees remained customer-focused and that the company is focused on “policy, not politics.”  In that spirit, Stryker gave no quarter in requiring face masks.

“If you come to a Stryker facility, we’re going to have masks there. We’re going to temperature-check you, and you’re going to have to wear a mask,” Lobo said. “There was no debate about it. And I said, this is not a political statement, wearing a mask. This is about protecting our employees. Our first priority is protecting our employees.”

Lobo applied that same clear line at AdvaMed. Asked if AdvaMed officials considered taking a stance in the disputed presidential election, Lobo said leaders at the organization did discuss issuing a statement as other industry organizations had done.

However, AdvaMed leadership chose to remain neutral. Lobo said the organization works well with both Democrats and Republicans.

“We’re an apolitical association, focused on policy,” he said.

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