SAN DIEGO, Nov. 10, 2010 /PRNewswire/ — The American Council on
Exercise (ACE), America’s leading authority on fitness and the
largest nonprofit fitness certification, education and training
organization in the world, today announced the launch of a national
campaign that will focus on eliminating obesity in America.
As an extension of the organization’s vision to motivate
consumers about the critical need to regularly engage in physical
activity and inspire them to make healthy living an integral part
of their lives, this movement will leverage ACE’s expansive network
of nearly 50,000 certified professionals throughout the U.S. and
thousands of additional fitness professionals around the country to
educate, engage and empower Americans to live better and live
longer. With 32 percent of the population suffering from
obesity and that percentage growing every year, ACE is committing
its research and resources to overcome this nationwide
epidemic.
“Because obesity is the cause of so many life-threatening
diseases, we have pledged to take a bolder stance to position
fitness and health at the center of American culture and,
ultimately, eliminate obesity in our country,” said Scott
Goudeseune, ACE president and CEO. “While we realize this is
an ambitious goal, we also realize it is our responsibility to do
everything in our power to create a healthier America. Given
what ACE has already done to support overall health and fitness,
it’s clear that we have a unique opportunity to lead this effort on
behalf of the fitness industry. We further believe, given the
expertise of our nearly 50,000 certified fitness professionals as
well as the support of valuable partners, this goal is attainable.
We are confident that ACE can significantly improve the
health of our country by tapping into the strength of our network
of certified fitness professionals as well as our partners and
colleagues, and are poised to offer the essential educati
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