LOUISVILLE, Colo., July 29 /PRNewswire/ — An analysis of
medical-surgical sales through distribution conducted by GHX has
found that among the top 100 U.S. medical-surgical manufacturers by
dollar spend, those that use GHX Market Intelligence data grew
medical-surgical revenue through distribution by an average of 6.42
percent in 2009, while non-users grew similarly classified revenue
by an average of only 3.88 percent. Furthermore, GHX’s analysis
also found that those manufacturers employing more granular-level
market data from GHX increased revenue at a faster rate than those
using higher-level data.
GHX Market Intelligence tracks and reports on more than $35.5 billion of distributed sales for
medical-surgical and clinical laboratory supplies and devices
delivered from 27 of the nation’s leading distributor members of
the Health Industry Distributors Association (HIDA). Manufacturers
use GHX Market Intelligence to better understand their market share
compared to competitors, as well as growth opportunities by market
and product.
GHX analyzed sales through distribution by dollars spent on
medical-surgical products from the first quarter through the fourth
quarter of 2009 and determined that GHX Market Intelligence users
grew medical-surgical revenue through distribution faster than
non-users during this time period. Other key findings of the GHX
analysis include:
- 90 percent (or 18) of the top 20 U.S. medical-surgical
manufacturers by dollar spend use GHX Market Intelligence data to
gain greater insights into the medical-surgical marketplace. - Among all manufacturers that use GHX Market Intelligence data,
those that employ data down to the granular, three-digit ZIP code
level grew their medical-surgical revenue thro‘/>”/>
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