3. Those seeking funds have to show their brain trust.
[Image courtesy of _DJ_ on Flickr, per Creative Commons 2.0 license]
There is no magic bullet. But companies that will see investment have to have a therapy that has the potential for high efficacy in a large market. They will also have a good management team, and a good business plan. Teams have to have a little more maturity than they did in the past and they need to show that the team they have in place can execute.