Mayo Clinic and Orbita forge partnership to expand health and wellness content reach

Mayo Clinic and Orbita recently announced that they have collaborated to deliver Mayo Clinic’s health and wellness content through digital voice assistants — with the goal of improving patient education, engagement and quality of care.

Orbita’s digital experience management services include voice and conversational artificial intelligence technologies that work with chatbots, Amazon Alexa, Google Home and more. Mayo Clinic, meanwhile, has established itself as one of the top online providers of health and wellness content — with its content prominently featured on Google.

“Millions of people trust Mayo Clinic to deliver expert, comprehensive care, as well as credible health knowledge and expertise,” said Sandhya Pruthi, associate medical director of Mayo Clinic Gglobal business solutions. “Leveraging Orbita’s technology and expertise, we can extend beyond the traditional digital channels of web and mobile to enable meaningful, content-driven conversations at the time and place information is needed. Voice is a powerful interface for providing useful, practical, evidence-based information that supports overall health and wellness goals.”

The organizations also suggest that the new collaboration will create an opportunity for them to forge better relationships with consumers and patients.

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