SAN FRANCISCO, Jan. 20, 2011 /PRNewswire/ —
TheCarrot.com, a leading provider of online and mobile consumer
health engagement programs, announced the immediate availability of
its new Quit Smoking Program. Drawing on the expertise of the
University of California at San Francisco’s Smoking Cessation
Leadership Center, the action-based program combines proven
behavior modification methodology with TheCarrot.com’s
award-winning online and mobile health platform.
“We’re excited to offer our customers an innovative approach to
Quit Smoking,” says Douglas Trauner, CEO and founder of Health
Analytic Services, Inc., the producer of TheCarrot.com. “By
combining the nationally-recognized methodology of The Smoking
Cessation Leadership Center with TheCarrot.com’s easy-to-use online
and iPhone applications, we’re able to offer our customers a
convenient tool to help them stop smoking.”
With TheCarrot.com’s Quit Smoking Program, smokers can identify
and monitor the reasons they want to quit smoking, behaviors that
trigger a desire for a cigarette, their cravings, medications and
smoking replacements. For example, with TheCarrot.com’s free iPhone
App, program users can record their cravings and be reminded of
their reasons to quit as easily as reaching for a pack of
cigarettes.
Users can also participate in TheCarrot.com’s online community
of others who are quitting smoking to share suggestions, tips, and
comments in a secure online forum.
“The Smoking Cessation Leadership Program is dedicated to
helping smokers quit and to helping increase the ways smokers can
quit,” said Steve Schroeder, Executive Director, University of
California San Francisco’s Smoking Cessation Leadership Program.
“We’re excited to help TheCarrot.com launch their online and mobile
program as another way to
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