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Twitter Provides New Way to Fight Pharmacy Crime

September 21, 2010 By Bio-Medicine.Org

STAMFORD, Conn., Sept. 21 /PRNewswire/ — Purdue Pharma L.P.
announces the launch of its new pharmacy crime prevention tool: Twitter.com/rxpatrol.
Pharmacy staff, law enforcement officials and loss prevention
personnel can follow updates about pharmacy robberies, burglaries
and potential threats in their area and nationwide. The tweets
provide safety and security tips for pharmacy staff that may help
them better protect customers and their businesses. Followers also
receive notices for reward offers that are funded through Purdue’s
partnership with CrimeStoppers and other local anti-crime
organizations.

(Logo:
http://photos.prnewswire.com/prnh/20100921/NY67262LOGO)

(Logo:
http://www.newscom.com/cgi-bin/prnh/20100921/NY67262LOGO)

The RxPATROL Program tracks and analyzes reports of pharmacy
crime across the United States and posts important crime related
information on its web site: www.rxpatrol.org. The program
also issues alerts and updates via email to registered users in the
pharmacy and law enforcement communities.  However, since many
pharmacists do not have Internet access during work hours, but do
have access to cell phones, RxPATROL® is now
using Twitter to instantly deliver pharmacy crime updates and tips
to followers via their cell phones. RxPATROL’s Twitter followers
receive timely pharmacy crime information that is often not
reported by the media.

“Pharmacy crime is a problem in many communities,” said RxPATROL
Program Coordinator, Captain Richard Conklin. “RxPATROL is using
new communication vehicles to help pharmacy staff and law
enforcement fight pharmacy crime.”

Conklin monitors daily pharmacy crime reports from police
departments across the United States and posts important crime
related information. RxPATROL Twitter can provide followers with
timely pharmacy crime information, giving them access to
inform

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SOURCE

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