DENVER, Feb. 7, 2011 /PRNewswire/ — Colorado start-up, UrgentRx, today announced the
launch of a new line of fast-acting, powdered medications in
convenient credit card-sized packets, including UrgentRx
Aspirin to Go, a life-saving product specifically developed as
heart attack first aid.  February is the American
Heart Association’s American Heart Health Month, making the
introduction of UrgentRx Aspirin to Go timely as research supports
the benefits of taking aspirin at the first signs of a heart
attack.

UrgentRx provides over-the-counter (OTC) medications in
innovative, patent-pending credit card-sized packaging. The new
company’s initial product line consists of UrgentRx Aspirin to Go,
UrgentRx Headache
Relief to Go, and UrgentRx Ache &
Pain Relief to Go. UrgentRx OTC medications are formulated in a
pleasant tasting powder that doesn’t require liquid to take and
work nearly 2.5 times faster than traditional pills or tablets.
 Additionally, the credit card-sized packets, designed to
easily fit in a wallet or purse credit card slot, are significantly
more portable and readily available in times of medical
emergencies. The UrgentRx product line is available now at King
Soopers, City Market, Pharmaca, Kum & Go, Bradley Petroleum,
and Clark’s Market stores statewide.

“Studies show that a heart attack victim is 23 percent more
likely to survive by taking aspirin immediately at the first sign
of symptoms,” said Jordan Eisenberg, UrgentRx founder and CEO.
“However, heart attacks and other medical emergencies rarely happen
when you’re standing in a pharmacy. They happen when you’re out
hiking, running, golfing, traveling, working and living life.
UrgentRx products are designed for conv

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