4. More cooperation between medtech and high-tech consumer companies
Cooperation between medical device companies and consumer technology companies is increasing as more products roll out to monitor people’s health and catch problems early, according to Geismar.“You see Google and Apple working with a lot of device companies now in trying to enhance their own products as well as develop new ones for device companies,” Geismar said.
The partnerships with consumer electronic companies could have medical device companies marketing products not only to doctors and health providers but the general public as well.