IRVINE, Calif., May 10, 2011 /PRNewswire/ — Cobalis Corp.
(CLSC.PK) announced today they have started airing 60-second
television commercials for PreHistin® Allergy Defense
Formula, on major national cable and satellite networks across
The commercials, featuring leading US allergist Dr. Paul H.
Ratner, MD, explain how PreHistin works at the root cause of
allergies, giving seasonal and year-round sufferers the first truly
new advance in allergies in many years — a safe and effective,
side-effect free, all natural product intended, in the words of Dr.
Ratner, to “help restore a normal response to seasonal and
year-round allergies, which is no allergic response at all!”
The commercials were created to help build the PreHistin brand
to consumers and allergy sufferers, and drive traffic to the
pharmacy retailers across the US who now carry PreHistin in their
allergy section. The commercials are now being placed on national
cable networks and satellite cable providers, in a planned $5
million TV advertising campaign reaching a daily audience of over
300 million Americans, such as ION, Reelz, Great American Country,
Style, Cooking Channel, ABC Family, BBC, BIO, OWN, E!, Lifetime,
Oxygen, Soapnet, Womens’ Entertainment, Style and many others.
The spots not only present the PreHistin story and explain
the real cause of allergies, but prompt viewers that PreHistin is
available now at fine pharmacies everywhere, and to “ask your
pharmacist for PreHistin today.”
Marty Marion, Cobalis CEO said, “We are excited to announce the
start of our national TV campaign for PreHistin, which was selected
as “Best New Product of 2011” out of a field of over a thousand
products at the recent ECRM Cough, Cold and Allergy show. We are
committed to supporting those retailers and pharmacies who are
selling PreHistin, and television is just one of the support
channels we ar