1. Try and look at what’s next.
One of the lessons Eric Crainich learned from watching his dad run Design Standards was to try and look at what’s next.“[My dad] was always looking at what’s next and what could be the next competitive advantage,” Crainich said. “Markets are always changing.”
For example, Design Standards has been a molding company for 30 years. Recently, they moved into the tooling business and started doing tooling in-house for injection molds. Crainich says that has been a successful move and has allowed for speed and control.